Considering your needs for a good online presence in the wine market, we at Winestream know you’ll be excited to hear about Australia’s newest service to the drinks industry.

Winestream has recently welcomed DrinkMate, www.drinkmate.com.au, to our well-known portfolio of clients, and we think you’ll find the services they are offering very valuable to your business.

As  Australia’s number one site for drinks at ‘mates rates’,  they can ramp up your online presence for FREE and directly increase your wine sales.

DrinkMate serves information on the latest specials and deals across the drinks industry, direct to its members…or ‘mates’.  Now officially launching into the market, it is the perfect time to get onboard and list your winery, cellar door and products for FREE.

So how can DrinkMate help wineries such as yours?

During the launch period, DrinkMate can include your cellar door details and upload your wine images to their site free of charge. These can be used at a later date to promote any end-of-vintage clearance sales or special offers you have, to the extensive DrinkMate database. 

Launch Period ‘Mates Rates’ Advertising Offer

There’s no such thing as a free launch…but with DrinkMate’s “mates rates” Winestream is also pleased to be able to offer you these extra discounts:

·         Your winery can get 2 months advertising on DrinkMate for just $980 (normal advertising rate $1500) including the DrinkMate designers creating your flash advertisement for FREE!

·         You can get all images uploaded for FREE on the site, plus all product photos will be ‘re-touched’ for maximum impact and appeal for FREE* (*until 30^th June 2010)

So what is DrinkMate?

The concept has been ‘fermenting’ for 2 years after owner Darryl Durrant, an advertising and media specialist, saw a need in the online market for a website which promotes drinks specials nationwide.

All Aussie drinkers who enjoy their wine, beer and spirits should have access online to see what is available where and for how much. DrinkMate has collected an index of 60,000 venues and retailers and 20,000 alcohol brands. And with your assistance would like to increase this number further.

So what is great about DrinkMate?

• DrinkMate is already home to 15,000 members – or ‘mates’…and this is increasing weekly! 
•  All ‘mates’ not only see information on each wine, but also  high resolution images, which they can then print off and use to help them remember and select the right bottle in their local retailer.
• DrinkMate has an SMS facility, so you can create urgency and momentum when you have a new product to launch. DrinkMate will SMS their database, broken down by state, to let new mates know what the product is, and where to get it.
• The DrinkMate website will also have a unique postcode facility tool (available by 30^th June) which allows ‘mates’ to enter their suburb and search online to see what retailer in their area has the latest specials on their favourite beer, wine or spirit.
• DrinkMate also launches its own iphone apps next month, for searches when you're on the move!
• DrinkMate has a venue locator tool so ‘mates’ can search and find any one of over 60,000 licensed venues Australia-wide including cellar door facilities. 
• DrinkMate also offers a drinks industry calendar of events and a jobs board, plus a forum for discussion between members.

·         DrinkMate is the first website of its kind in Australia and becoming a member is free.  

Sign up today to investigate the site and evaluate its benefits.

 www.drinkmate.com.au